Concept Evolution

Among one of the first in Italy, Draco has confirmed the concept of development and achievement of department complexes that associate to the commercial and retail portions
the concepts of hospitability and entertainment.

With the integration and creation of value from the Group’s business lines, Draco can plan, together with local authorities, major local transformation projects for the realisation and management of complex and multifunctional projects, with a significant social and economic impact, for a coordinated offer in the sectors of retail, entertainment and hospitality.
Through its subsidiaries and assisted by specialist partners, the Group is currently working on the realisation of two initiatives:

Rome - Valmontone intergrated tourisim pole. Fashion District Outlet, Theme Park,
Receptive Structures, Sport and Complementary Structures on a land surface area
of 1,500,000 sm for about 145,000 of gross surface area.
The initiative was born comes about thanks to an agreement between the Draco Group, the Municipality of Valmontone and the region of Lazio in order to re-launch and revitalize local economy.
Rome-Valmontone integrated tourism pole represents, on the European scenario, one of the most significant multifunctional interventions in a metropolitan sphere in the real estate, innovative retail and entertainment sectors.
The pole is developed on an area of about 150 hectares and there is the prediction of inserting different functions integrated with each other:
  • Fashion District Valmontone Outlet
  • Theme Park
  • Receptive – Sports Complex
Land surface area

  Fashion District Valmontone Outlet 250.000 ms
  Theme park 600.000 ms
  Receptive – Sports Complex 600.000 ms
  Equipped green area 50.000 ms
  Total 1.500.000 ms
Investment

  Fashion District Valmontone Outlet 120.000.000 €
  Theme park "Rainbow MagicLand" 300.000.000 €
  Receptive – Sports Complex 40.000.000 €
  Infrastructures and equipped green areas 40.000.000 €
  Total 500.000.000 €
Direct and indirect occupation based on company needs

  Fashion District Valmontone Outlet 1.500 employees
  Theme park 2.000 employees
  Receptive – Sports Complex 500 employees
  Total 4.000 employees
Full capacity flow (visitors/year)

  Fashion District Valmontone Outlet 5.000.000 v/y
  Theme park 3.000.000 v/y
  Receptive – Sports Complex 1.000.000 v/y
  Total 9.000.000 v/y

Molfetta’s Touristic Pole. Fashion District Outlet, MIRAGICA - Land of the Giants Theme Park, Multiplex and Family Entertainment Centre on a land surface area of 340,000 ms for about 80,000 ms of gross surface area.
Molfetta’s Touristic Pole is a unique intervention for Southern Italy where shopping, entertainment and free time come together in a single offer. It is developed on a surface area of 350,000 ms.
The initiative includes the Fashion District Factory Outlet, the UCI Multiplex, the Miragica - Land of the Giants theme Park and it is destined to become one of Italy’s most important tourism poles.

Land surface area

  Fashion District Molfetta Outlet 145.000 sm
  Multiplex e F.E.C. 15.000 sm
  “Miragica” theme Park 100.000 sm
  Common areas (parking, green areas, facilities) 80.000 sm
  Total 340.000 sm
Investment

  Fashion District Molfetta Outlet 80.000.000 €
  Multiplex e F.E.C. 15.000.000 €
  “Miragica” theme Park 40.000.000 €
  Common areas (parking, green areas, facilities) 10.000.000 €
  Total 145.000.000 €
Direct and indirect occupation based on company needs

  Fashion District Molfetta Outlet 1.100 employees
  Multiplex e F.E.C. 100 employees
  “Miragica” theme Park 300 employees
  Total 1.500 employees
Motorcity – Veneto’s Car/Motorcycle Racing Circuit. Racing circuit Shopping Center, Theme Park, Technological and Scientific Centre, Receptive and Restaurant Services, Residential Structures, Dealers, Exposition spaces and Complementary Activities on a land surface area of 4,560,000 sm for about 1,225,000 gross surface area.
motorcityMotorcity comes about from the decision by the Venetian institutions to create a structure specifically dedicated to competitive car and motorcycle racing and to services correlated to this function (L.R. n° 27 del 1999). It is a functional pole, resulting from and innovative project destined to become the largest infrastructure dedicated to tourism and entertainment in Italy. In an area of 450 hectares, Veneto’s car/motorcycle race circuit, an amusement park, a new concept commercial area, an auto and motorcycle show room, a hotel, a scientific and technological centre, high specialization schools and museums, dedicated to the world of motors, will be built. This construction will be able to guarantee a new model of economic and social development for this region.

MOTORCITY – The project

  Function Surface area of
intervention lots
Gross floor
surface area
  Car/motorcycle racing circuit 1.000.000 ms 45.000 ms
  Commercial area 470.000 ms 300.000 ms
  Themed amusement park 360.000 ms 120.000 ms
  Hotel 150.000 ms 70.000 ms
  Scientific and technological center 500.000 ms 415.000 ms
  Motor show room 420.000 ms 150.000 ms
  Residences 230.000 ms 45.000 ms
  Green park and public parking 1.100.000 ms  
  Roads, sidewalks, cycling paths ect. 350.000 ms  
  TOTAL 4.580.000 ms 1.145.000 ms
Projects in process of creation  
Molfetta’s
Touristic Pole
Rome - Valmontone Integrated Tourism Pole Motorcity – Veneto’s Car/Motorcycle Racing Circuit
miragica Rome - Valmontone Integrated Tourism Pole Motorcity – Veneto’s Car/Motorcycle Racing Circuit